<?xml version="1.0" encoding="UTF-8"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>Blog: technology decisions for business owners · BitUp</title><description>Articles by Marius Galmati: security in plain language, backup, automation, what&apos;s worth it and what isn&apos;t. From real projects, not theory.</description><link>https://bitup.ro</link><language>en</language><atom:link href="https://bitup.ro/en/rss.xml" rel="self" type="application/rss+xml"/><item><title>How we built our own helpdesk: WhatsApp, an AI assistant, and a person</title><link>https://bitup.ro/en/blog/how-we-built-our-own-helpdesk</link><guid isPermaLink="true">https://bitup.ro/en/blog/how-we-built-our-own-helpdesk</guid><description>Why I didn&apos;t buy a ticketing system, what a support request at BitUp looks like today, from first WhatsApp message to month-end report, and what I learned building it.</description><pubDate>Thu, 10 Sep 2026 00:00:00 GMT</pubDate><category>IT support</category><category>automation</category><category>AI</category><category>from the inside</category></item></channel></rss>